Union Blue & Company supports purpose-driven brands with storytelling, content, copywriting, design, & other creative production.

We work independently with creatives around the globe for projects of all sizes.

We create marketing strategy, content strategy documentation, brand voice documentation, articles, newsletters (newsletter design, content development, optimization, and publishing), SEO-optimized blog posts, social media strategy, photography, video, & more upon request.

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Union Blue & Co. is led by Head of Content Andy Newman, who has had a career spanning brand marketing, editorial, technology, and retail. Andy’s unique background includes experience from renowned organizations like Apple, startups including Big Cartel, an e-commerce platform that’s generated billions in sales, and the Columbus Blue Jackets, where he started as an intern in the broadcasting department in 2007 and helped launch one of the first YouTube channels in pro sports.

Andy’s also written for The Atlantic, Headspace, and others on topics far and wide. He’s led teams large and small across filmmaking, web design, writing, social media, and more, with their work generating millions of monthly views.

He’s also a Certified Small Giants Leader after graduating from the leadership development program in 2021.

Andy’s expertise includes writing, editing, video, brand strategy, brand voice and positioning, creative direction, marketing, social media, implementing AI tools for efficient production, and content strategy development.

📝 Content strategy development includes audience and market research and a content roadmap.

📝 Copywriting includes brand voice strategy, writing, and editing for a defined project or timeline.

📝 Content production includes newsletters, blogs, photography, video, products, and more upon request.

Additional services available upon consultation.

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Andy & his network of experts are available to discuss consulting or content production opportunities. Andy is based in Columbus, Ohio, but available to work anywhere, with experience managing teams in the U.S. and Canada.

Contact andy@union.blue to discuss your needs and how we can help.

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Additional publications: USA Today, Quartz, The Columbus Dispatch, Splinter, The Millions